what is SEO in digital marketing
Digital Marketing has grown in importance for today's businesses, so has the role of search engine optimization. Seo called SEARCH ENGINE OPTIMIZATION. seo is process to optimize your website on search engine.we can discuss what is seo in digital marketing and how this is important for a website ranking in search engine. Basic meaning of SEO is short for Search Engine Optimization .this is a process of to get higher ranking of a website in search engines Like –google,yahoo,bing etc. In simple words when a visitor enter any query or keyword in search engine’s search box and then they get a result in search engine using keywords on the f page of search engine called SEO. SEO (Search Engine Optimization) is the process to increase visibility within the organic search results, for the specific purpose of obtaining more traffic for a website. There are following 2 techniques in use-: 1.ON-PAGE SEO(ON-SITE SEO). 2.OFF-PAGE SEO(OFF-SITE SEO